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BrightLake was built by people who genuinely like this industry: the apps, the games, the creators behind them, and the work of getting a great product in front of the right person. Our team is a mix of AI/ML engineers, performance marketers, and Apple Ads specialists, many of whom come from teams that built and shipped apps themselves. That shared background is why clients say working with us doesn't feel like managing a vendor. It feels like having a partner who's as invested in the app as they are.


That's the culture we've built on purpose: talented people who like collaborating with other talented people, all pointed at the same goal of helping the apps and the creators behind them get seen, downloaded, and enjoyed.

 
"At BrightLake, we're a fusion of top-tier talent and bold thinking. We don't just build; we champion your vision. We love seeing our clients win, helping you unleash your creativity to the world, and most importantly, ensuring you're rewarded for it."

— Zoey Zhao, Founder

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Zoey Zhao

Founder & CEO

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Mike Chen

CTO/ Co-Founder

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Mark Antonacci

Special Advisor to the CEO

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Carl Pombar

CFO, Head of US/ EU

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Katie Melvin

Marketing Director

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Dylan Toren

Account Executive and UA Advisor

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Can Atasav

Account Executive and UA Advisor

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